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Inventrium Magazine
Industry news, field reports and reviews for Nigerian businesses: what changed, what it means for you, and what to do next.
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Nigeria Just Reclaimed Africa's Startup Funding Crown. So Why Are Moove, Uber and Baxi Walking Out?
Nigerian startups raised $635 million in nine months, 2.6 times last year's pace. Yet Uber, Moove and Baxi have all pulled out. Here is what the two facts say together, and what they mean for your business.

FirstBank Sustains 65-Year Commitment to Lagos Amateur Open Golf Championship
FirstBank is sustaining its 65-year sponsorship of the Lagos Amateur Open Golf Championship as the 65th edition prepares to take place in November at Ikoyi Club 1938, Lagos. Through its First@Sports initiative, the Bank continues to support amateur golf, nurture emerging talent and promote sporting excellence in Nigeria.

Google's Gemini 4 Argon Is Half Price Until 30 November. Here Is What Lagos Teams Should Build Before It Doubles
Google's flagship Gemini 4 Argon went public on 13 October at introductory API prices that double on 1 December. For Nigerian software teams, the next six weeks are a cheap window to test what it can really do.

FirstBank Sponsors 2026 Georgian Cup, Reaffirms Commitment to Polo
FirstBank has reaffirmed its longstanding commitment to polo as the 2026 Georgian Cup returns to Kaduna Polo Club from 16 to 24 October. With a sponsorship history dating back to 1919, the Bank continues to support sporting excellence and preserve one of West Africa’s most prestigious polo traditions through its First@Sport initiative.

OpenAI's $20 Billion Disappearing Act: How One Accounting Choice Rattled Nvidia, Oracle and the AI Trade
OpenAI's run rate was never $68 billion; it was about $50 billion. The $20 billion gap was an accounting convention, yet it still knocked Nvidia, Oracle and CoreWeave lower in a single session.

FirstBank Reassures Customers on the Security of FirstMobile Application
FirstBank has reassured customers that its FirstMobile application remains secure and fully operational, dismissing a viral WhatsApp voice message alleging a security breach as false and misleading. The Bank reaffirmed its commitment to protecting customer funds and maintaining the security of its digital banking channels.
First-hand
Notes from our work
- MarketingThe sign-up code that never arrivedWhen you market to Nigerians abroad, check how the sign-up code reaches them before you spend on the event.
- SystemsWhy we sent a client’s text messages through a local providerFor bulk text messages to Nigerian phones, a local provider usually costs a small fraction of a foreign one.
- MarketingWhat a Lagos hotel’s Google searches told usFor an independent hotel, the best ad clicks come from people who already know where they want to stay.
In the news
More stories

OpenAI Just Hit Pause on Its Most Powerful AI, After Its Own Agents Walked Into Government Websites

FirstEase: How FirstBank Is Making Big-Ticket Purchases and Everyday Bills Easier

Google's Gemini Broke Into Three Real Companies. It Thought It Was Just Passing a Test.

The Man Who Built Claude Just Said AI Is Moving Too Fast. Investors Believed Him — Nigerian Founders Should Too.
Deep dives
Field reports and reviews
NewsInvest in Nigeria's Future: Subscribe to the Dangote Refinery IPO Through FirstBank
A significant opportunity is set to open in the Nigerian capital market as Dangote Petroleum Refinery & Petrochemicals FZE (DPRP) launches its Initial Public Offering (IPO) on 14 September 2026. As a Receiving Bank for the offer, FirstBank is providing convenient and secure channels through which customers and investors can subscribe to the landmark listing.
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NewsFirstBank Empowers SMEs with Practical Sales Strategies at Upcoming SMEConnect Webinar
FirstBank is set to host the third-quarter edition of its SMEConnect Webinar on 9 September 2026, focusing on practical sales strategies to help SMEs win customers, boost revenue, strengthen customer loyalty, and achieve sustainable growth.
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